What is the best Jungle Scout alternative for profit analytics?

For brands that have already launched, My Real Profit is the closest fit. It gives you a reconciled P&L, cohort LTV, SQP market share, and a 40-KPI daily report. It does not replace Jungle Scout’s research tools, so pick it when the question is how profitably you sell, not what to sell next.

Does My Real Profit replace Jungle Scout?

For running a launched brand, largely yes. For product research and niche validation, no, that is Jungle Scout’s job. Many brands keep a research plan for discovery and use My Real Profit for the profit and customer analytics.

Isn’t Jungle Scout’s sales analytics enough?

It is built around estimates and research, which is exactly right before you commit to a product. Once you are selling, you want your true reconciled P&L, your real lifetime value, and your new-to-brand vs repeat split, which is what My Real Profit is built to show.

Is there a free Jungle Scout alternative?

My Real Profit is not free, but the 21-day trial opens every report and metric with no credit card, so you can compare both on your own account before you pay.

Can I import my data from Jungle Scout?

There is nothing to import. My Real Profit connects to Seller Central and rebuilds your sales, fees, and ads history from Amazon, so the numbers come from the source.

Jungle Scout Alternative | True Profit, LTV and Market Share for Amazon Brands

Read your real search funnel in Amazon SQP data

Catch the queries where your ads cannibalize your own organic orders, spot search terms you have not claimed yet, and follow your market share on the keywords you dominate.

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Market share & funnel 14.3% share

SQP By Week SQP By Keyword SQP By Parent SQP By Child Compare All SQP

Search Query	Search Volume	Purchases(Market)	Purchases(Brand)	Clicks(Brand)▾	Impress.Share %	ClicksShare %	ATCShare %	PurchasesShare %	PPC Spend	ACoS
multivitamin	48,311	5,156	180	626	4.60%	3.14%	3.18%	3.49%	$ 2,561	47.22%
vitamin c	120,532	11,963	174	578	1.31%	1.29%	1.41%	1.45%	$ 1,499	38.07%
vitamin c 500mg	9,740	600	106	358	3.63%	13.86%	14.83%	17.67%	$ 1,394	26.68%
vitamin c + d	28,956	2,556	119	315	2.62%	2.79%	3.54%	4.66%	$ 809	77.26%
immune support	133,280	11,445	101	253	0.58%	0.47%	0.56%	0.88%	$ 2,376	40.46%
vitamin d3	1,988	165	73	187	10.14%	24.28%	32.73%	44.24%	$ 631	46.36%

Know what a customer is worth beyond the first order

The first and only P&L report with a breakdown of your financials by new-to-brand and repeat customers. See what a customer is really worth.

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P&L · New to Brand vs Repeat 44.45% repeat margin

	June 2026
	New to Brand	Repeat	Total
Sales	$134,650.19	$517,096.04	$651,746.23
Units Sold	4,931	19,183	24,114
-
Cost of Goods Sold	$31,609.63	$115,568.98	$147,178.61
Cost of Goods Sold %	23.48%	22.35%	22.58%
-
Gross Profit	$103,040.56	$401,527.06	$504,567.62
Gross Profit %	76.52%	77.65%	77.42%
-
Referral Fee	$19,938.03	$74,782.58	$94,720.61
FBA Fee	$20,159.79	$78,267.27	$98,427.06
Amazon Fees Total	$40,097.82	$153,049.85	$193,147.67
Amazon Fees %	29.78%	29.60%	29.64%
-
PPC Advertising Spend	$47,324.20		$47,324.20
Promotions / Coupons	$1,717.75	$18,604.36	$20,322.11
Coupon Redemption Fees	$666.29	$1,314.98	$1,981.27
Deal Fees
Total Marketing	$49,041.95	$18,604.36	$67,646.31
Total Marketing %	36.42%	3.60%	10.38%
-
Profit From Sales	$8,590.72	$229,872.85	$238,463.57
Profit from Sales Margin	6.38%	44.45%	36.59%

Talk to your Amazon numbers through MCP

Plug My Real Profit into Claude, ChatGPT or any MCP-ready assistant and pull any report with a plain-language question. The answers arrive in the AI tool your team already works in. Jungle Scout has no MCP connector, and its AI Assist stops at listing copy and review summaries.

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My Real Profit MCP AI + MCP ready

Claude · connected to my-real-profit-mcp

my-real-profit-mcp · inbound_placement_fees

Year to date you've been charged $4,127.53 in inbound placement fees. Month by month:

$620

Jan

$541

Feb

$590

Mar

$610

Apr

$680

May

$746

Jun

$340

Jul

Plan the month, then watch actuals close the gap

Set targets for sales, spend, and profit. Live actuals fill in beside every target, so a shortfall shows up mid-month, while there is still time to fix it.

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Plan vs Actual on track

Total Sales

$1,399,177

vs Target: $1,438,960 (97.2%)

Units

83,106

vs Target: 66,979 (124.1%)

Marketing Spend

$215,748

vs Target: $0

Profit

$186,728

vs Target: —

Total Sales Units Marketing Spend Profit

Total Sales Target Total Sales Actual

One daily report instead of ten open tabs

Your whole business in 40+ Amazon KPIs: organic share, NTB orders, TACoS, margin, ROI, Subscribe & Save rate, ad ACoS and conversion. Choose the metrics you care about and flip the view by day, week or month.

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Day-to-day report 40+ KPIs

Day Week Month

	May 18–24	May 25–31	Jun 1–7	Jun 8–14	Jun 15–21	Jun 22–28	Total
Total Sales	$ 234,348	$ 239,922	$ 224,059	$ 210,854	$ 224,802	$ 216,064	$ 1,350,049
Units Sold	11,663	11,603	10,263	10,109	10,748	10,561	64,947
Orders	5,078	5,007	4,508	4,479	4,719	8,689	32,480
Organic %	76.29%	76.69%	79.20%	82.99%	82.63%	82.40%	79.92%
AVG Price	$ 18.97	$ 19.57	$ 20.74	$ 19.73	$ 19.74	$ 19.33	$ 19.66
S&S Orders	1,965	1,901	1,675	1,765	2,074	3,423	12,803
S&S Orders %	38.70%	37.96%	37.16%	39.42%	43.94%	39.39%	39.42%
NTB Orders	1,393	1,343	1,088	984	908	1,992	7,707
NTB Orders %	27.43%	26.82%	24.14%	21.96%	19.23%	22.93%	23.73%
TACoS	18.68%	17.69%	12.55%	11.08%	13.16%	12.34%	14.37%
Total Marketing %	24.48%	23.74%	17.85%	17.12%	19.03%	18.57%	20.24%
Total CPA	$ 11.30	$ 11.37	$ 8.87	$ 8.06	$ 9.06	$ 4.62	$ 8.41
Profit From Sales	$ 45,374	$ 52,457	$ 65,795	$ 59,492	$ 59,877	$ 56,962	$ 339,957
Profit Margin	19.36%	21.86%	29.37%	28.21%	26.64%	26.36%	25.18%
Profit per Unit	$ 3.89	$ 4.52	$ 6.41	$ 5.89	$ 5.57	$ 5.39	$ 5.23
ROI	79.60%	93.36%	131.73%	119.92%	114.35%	111.00%	107.43%
Pending Orders %		0.01%		0.01%			0.00%
-
PPC Sales	$ 57,721	$ 58,039	$ 48,598	$ 37,558	$ 41,853	$ 40,344	$ 284,114
PPC Spend	$ 43,783	$ 42,454	$ 28,126	$ 23,365	$ 29,583	$ 26,654	$ 193,965
PPC CPC	$ 4.03	$ 3.98	$ 3.54	$ 3.62	$ 4.07	$ 3.75	$ 3.86
PPC CTR	0.22%	0.23%	0.35%	0.18%	0.30%	0.21%	0.24%
PPC ACoS	75.85%	73.15%	57.87%	62.21%	70.68%	66.07%	68.27%
PPC CPA	$ 18.34	$ 17.73	$ 14.47	$ 15.56	$ 17.97	$ 16.41	$ 16.87
PPC Conversion %	21.96%	22.47%	24.50%	23.24%	22.63%	22.84%	22.85%
Discounts	$ 13,141	$ 12,848	$ 11,271	$ 11,528	$ 12,744	$ 11,960	$ 73,492
-
Total Sessions	20,735	20,492	16,385	16,338	15,732	18,285	107,967
Conversion Rate %	24.49%	24.43%	27.51%	27.41%	30.00%	47.52%	30.08%

See how fast each customer cohort pays back

Follow monthly cohorts from first order to payback, with retention, units, revenue, profit and margin on each one. Acquisition months that never recover their cost stop hiding.

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LTV by monthly cohort last 12 months

LTV - Units LTV - Revenue ($) LTV - Profit ($) LTV - Margin (%) Active Customers Retention Rate (%) Monthly Cohort Revenue ($) Cumulative Cohort Revenue ($)

Cohort	New Customers	CAC	0	1	2	3	4	5	6	7	8	9	10	11	12
July 2025	17,357	$15.97	1.16	1.27	1.40	1.52	1.62	1.71	1.79	1.86	1.93	2.00	2.06	2.12	2.13
August 2025	19,634	$17.19	1.14	1.25	1.39	1.51	1.61	1.70	1.79	1.87	1.94	2.02	2.09	2.10
September 2025	22,195	$18.30	1.14	1.25	1.38	1.49	1.59	1.67	1.77	1.84	1.92	1.99	2.00
October 2025	17,431	$16.38	1.17	1.27	1.40	1.53	1.62	1.71	1.80	1.88	1.96	1.97
November 2025	14,693	$15.62	1.14	1.24	1.37	1.48	1.59	1.68	1.77	1.86	1.87
December 2025	18,516	$16.62	1.11	1.21	1.34	1.47	1.57	1.67	1.78	1.79
January 2026	20,519	$13.94	1.10	1.20	1.33	1.46	1.56	1.66	1.68
February 2026	16,100	$13.95	1.09	1.20	1.34	1.46	1.58	1.59
March 2026	19,234	$14.18	1.10	1.20	1.34	1.48	1.49
April 2026	17,813	$15.06	1.10	1.20	1.36	1.38
May 2026	19,750	$15.11	1.11	1.22	1.25
June 2026	16,362	$14.49	1.14	1.15
Total	747,731	$10.82	1.14	1.27	1.43	1.56	1.68	1.78	1.88	1.97	2.05	2.12	2.19	2.25	2.31

Every Amazon fee matched, booked and settled in your P&L

Referral, FBA, storage, promo and coupon charges are all reconciled into one accrual P&L at product and ASIN level. Pending orders count too, so today's margin does not shift once orders settle. Jungle Scout builds its profit view on estimates and manual COGS entry, without fee-level reconciliation.

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Profit & Loss · accrual every fee reconciled

P&L line	Jan 2026	Feb 2026	Mar 2026	Apr 2026	May 2026	Jun 2026
Sales	$1,254,267	$952,789	$878,926	$927,998	$1,552,262	$1,560,734
Cost of Goods Sold	$231,28018.44%	$159,50616.74%	$149,78217.04%	$156,13216.82%	$260,37816.77%	$258,20616.54%
Amazon Fees Total	$505,91340.34%	$352,17636.96%	$326,03437.09%	$329,51435.51%	$549,29935.39%	$547,94735.11%
Refunds Costs	$39,6373.16%	$24,1352.53%	$24,2502.76%	$25,7302.77%	$37,1682.39%	$35,1732.25%
Marketing	$192,58515.35%	$170,43317.89%	$132,85315.12%	$79,9578.62%	$186,48512.01%	$217,29413.92%
Other / Adj. expenses	$33,8732.70%	$28,2012.96%	$18,8202.14%	$17,9291.93%	$11,2070.72%	$9,6340.62%
Profit	$250,97920.01%	$218,33822.92%	$227,18725.85%	$318,73634.35%	$507,72532.71%	$492,48031.55%

Benchmark your CTR and CVR keyword by keyword

Compare your CTR and CVR against competitors on every search term that matters. The queries where your listing underperforms stand out at once, so you know what to fix first.

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Brand vs market · CTR and CVR keyword level

All SQPBrand vs MarketBy ParentCompare

Search Query	CTR (Brand)	CTR (Market)	CVR (Brand)	CVR (Market)	Funnel score
b complex energy support tablets	0.97%	1.79%	9.4%	12.6%	Below (3.2 / 10)
vitamin d3 supplement for immune support	2.45%	1.82%	14.1%	11.7%	Above (7.6 / 10)
iron supplement gentle on stomach	0.50%	1.56%	8.8%	13.0%	Below (2.9 / 10)
multivitamin for women	3.14%	2.41%	15.2%	12.9%	Above (8.1 / 10)
immune support gummies	1.28%	1.33%	11.9%	12.2%	Even (5.2 / 10)

Tell loyal subscribers from discount hunters

Some Subscribe & Save sign-ups stay for years, others vanish after the first coupon. My Real Profit tells the two apart and builds a true retention rate, with pending orders counted in.

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S&S · Real vs fake 93.06% discount-only

All Sales | NTB / RepeatS&S vs RegularS&S | Real vs Fake

All S&S sales Real S&S sales Fake S&S % of all S&S

Find where your ad budget leaks, down to the hour

Read ad performance by placement and go deeper by search term, campaign and hour of day, with profit after fees on every slice. Wasted spend surfaces before it snowballs. Jungle Scout covers ad basics only: no placement, search-term or hourly cuts, and no profit after fees.

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Advertising analytics by placement & hour

SalesCampaignsPlacements InsightsIntraday

Placement	Impressions	Clicks	Sales	Spend	Ad profit	Net ACoS
Sponsored Products	5,904,938	15,197	$91,676	$51,608	-$8,765	59.09%
Top of search	2,318,204	7,412	$49,730	$29,884	-$6,140	63.44%
Rest of search	2,104,551	4,988	$25,109	$13,662	$1,148	52.18%
Product pages	1,482,183	2,797	$16,837	$8,062	$1,227	45.60%
Sponsored Brands	1,204,610	3,118	$18,942	$9,470	$412	48.29%
Sponsored Display	842,004	1,905	$8,571	$5,610	-$1,204	69.13%

Let lifetime value set your bidding ceiling

Calculate break-even ACoS using lifetime value instead of first-order profit alone, and let products that earn on repeat purchases carry higher bids while staying profitable.

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Advertising · campaign profit LTV-aware

CampaignsKeywords & search terms Break-even ACoS (LTV-aware): 61.4%

Campaign	Spend	Sales	Ad profit	Amz ACoS	Net ACoS
All campaigns	$ 36,712	$ 75,099	-$ 2,094	48.88%	51.32%
SP - Exact - Main Keywords - TOS	$ 14,206	$ 22,940	-$ 2,417	61.93%	64.85%
SP - Exact - Brand Defense	$ 2,914	$ 18,760	$ 3,180	15.53%	16.42%
SP - Broad - Discovery	$ 6,481	$ 9,742	-$ 1,338	66.53%	69.71%
SP - Auto - Close Match	$ 3,769	$ 7,455	-$ 204	50.56%	53.11%
SP - PT - Competitor ASINs	$ 4,102	$ 6,318	-$ 903	64.93%	68.24%
SB - Exact - Category Terms - TOS	$ 5,240	$ 9,884	-$ 412	53.01%	55.87%

Net ACoS is shaded against your break-even, so a campaign that looks expensive on first-order ACoS can still be profitable once lifetime value is counted.

Run every client account from a single workspace

Switch between client accounts in two clicks, hand every teammate exactly the access they need, and send clients reports without exporting a thing. Agency work comes standard, not as extra seats.

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Agency · client accounts multi-account

Client accountsUser permissions + Add user

Client	Shared sellers	Users
Northwood Supplements	Amazon US, Amazon CA	4
Kestrel Home	Amazon US	2
Bright Harbor Pet	Amazon US, Amazon UK, Amazon DE	6
Lumen Skincare	Amazon UK	1

Real people keep your numbers honest

Our data team reviews your account and steps in when something drifts. Anomalies get investigated and fixed by a person, not left for you to catch.

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Data health · weekly review human reviewed

Weekly data review 2 issues fixed Reviewed by your analyst · 3 days ago

100%COGS coverage1,284 of 1,284 active ASINs costed
MatchedFee reconciliationSettlement vs orders, last 30 days
FixedMissing inbound placement feesFound on 3 shipments, re-pulled and backfilled
FixedSubscribe & Save pending ordersDuplicate rows removed before margin ran
HealthyAdvertising API syncHourly, no gaps in the last 14 days

Stack this month against the same month last year

Line up any date range with the previous period or the same window a year back. When the standard reports stop answering, build custom ones on your own metrics.

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P&L · Compare periods year over year

OverviewDetailedCompare PeriodsPeriodThis month vs same month last year

Name	Current period	Previous period	Difference	% change
Sales	$950,609	$1,001,736	-$51,126	-5.10%
COGS	$220,355	$234,365	-$14,010	-5.98%
FBA & referral fees	$279,029	$295,577	-$16,548	-5.60%
Storage fee	$2,596	$2,118	$478	22.57%
PPC cost	$117,606	$171,468	-$53,861	-31.41%
Profit	$257,272	$194,547	$62,725	32.24%
Profit margin	27.06%	19.42%	7.64%	39.35%

Jungle Scout Alternative: the analytics your brand needs after launch

My Real Profit vs Jungle Scout

See your real numbers on your own account

Where My Real Profit goes further than Jungle Scout

Know what a customer is worth beyond the first order

Talk to your Amazon numbers through MCP

Plan the month, then watch actuals close the gap

One daily report instead of ten open tabs

See how fast each customer cohort pays back

Every Amazon fee matched, booked and settled in your P&L

Benchmark your CTR and CVR keyword by keyword

Find where your ad budget leaks, down to the hour

Let lifetime value set your bidding ceiling

Run every client account from a single workspace

Real people keep your numbers honest

Stack this month against the same month last year

Switching is painless

Questions brands ask before choosing between My Real Profit and Jungle Scout

See your real numbers before you decide